Startup Roundup
Nielsen buys Israeli big data company eXelate for $200M
American global information and measurement company, Nielsen Holdings, has acquired Israeli data management company eXelate for an estimated $200 million. Founded in 2007, the company has developed a platform that allows data search and analysis for digital ad companies. eXelate has raised $32 million to date and employs 100 people in the US, Israel and at its London and Paris offices. The company's development center will remain in Israel. Learn more.